Archive for the ‘Social Media’ Category

Does @CharlieSheen really have @klout?

Friday, March 4th, 2011

It’s been impossible this week to get away from Charlie Sheen. He’s all over the airwaves on television and radio, and seems like everyone is commenting on his interviews on Twitter, Facebook, and other sites. But one thing that caught my attention (thanks to @eric_andersen)yesterday was an article posted on klout, “Charlie Sheen Needs a Klout Score”.  The article mentions the Charlie Sheen’s Klout score and justifies it, concluding with the statement:

At Klout we measure influence which we define as the ability to drive measurable actions across the social web. Charlie’s first tweet contained a link to a picture – that link has been clicked through 455,000 times at the time of this writing (6:39PM PST).

So continuing in the tradition of Friday blog articles that are less technical but still related to text analytics or software engineering in general, I wanted to think about whether this really does provide a measure of influence.